AI Insights · Timothy · April 2023
Top 5 Toddlers Games in New Zealand for Q1 2023: Performance Insights
A look at the performance of the top 5 toddlers games on unified platforms in New Zealand during the first quarter of 2023, including trends in downloads, revenue, and active users.
In the first quarter of 2023, the top 5 toddlers games in New Zealand on unified platforms demonstrated varied performance trends across downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides valuable insights into these applications' market presence.
Reading Eggs - Learn to Read saw a steady increase in weekly revenue, peaking at approximately $8.4K in the final week of February. Weekly downloads showed an upward trend mid-quarter, reaching 1.4K in the week of February 13, while weekly active users grew from 5.5K at the start of the quarter to 7.6K by the end of March.
Epic - Kids' Books & Reading experienced a significant rise in weekly revenue, peaking at $3.3K in the week of February 20. Weekly downloads also increased, with a high of 963 in the same week. Active users saw a notable climb from 1.3K at the start of January to 2.1K by mid-February, stabilizing around 1.7K towards the end of the quarter.
Lingokids - Play and Learn displayed fluctuating revenue, peaking at $2.3K in mid-March. Downloads remained relatively stable, with a peak of 534 in the week of February 20. Active users showed a slight increase, maintaining around 1.4K for most of the quarter.
Moshi Kids: Sleep, Relax, Play exhibited a steady revenue trend, peaking at $974 in the second week of January. However, downloads were low, with a maximum of 441 in the last week of December. Active users decreased from 594 at the beginning of January to 227 by the end of March.
SUITSME: Dress Up Fashion Game showed a varied revenue trend, peaking at $877 in mid-February. Downloads reached a high of 424 in the week of January 23, while active users fluctuated, with a peak of 918 in late January and stabilizing around 709 by the end of March.
For more detailed insights and trends, visit Sensor Tower.